With technology and travel now linked intrinsically, the challenge for suppliers is to deliver and exceed traveller expectations. With more and more hotel bookings made on mobile devices, hoteliers have already had to adapt their online presence for smartphones and tablets to ensure that travellers enjoy the best brand experience in the lead up to arrival.
Yet for hoteliers the technology they offer the business traveller can’t stop there. It's now about providing services that are tailored for the tech-savvy traveller once they arrive.
With guests often travelling with more than one mobile device, it's no surprise that reliable wi-fi with high connection speed is now a must for business travellers, along with multiple opportunities to charge their device within their room and communal spaces. And many travellers would not consider a hotel chain that doesn't provide this complimentary.
As travellers invest in the latest entertainment technology at home, they expect no less when they are travelling and next-generation television sets and MP3 docking stations are also becoming expected features in today’s hotel room.
With tough competition in the meetings and events arena there has also been a shift in expectations – with organisers demanding that hotels go the extra mile to provide services that make doing business more efficient. Meetings and event technology is a key factor to securing repeat business, so hoteliers must think about not only providing the very highest quality technology but ensure that it is easy to use and that dedicated staff are available to manage events on the ground.
As pioneers in hotel technology, NH Hotel Group faces these challenges on a daily basis. To cater for the growing demand we have introduced our “High Tech Made Easy” initiative, the Group´s value proposition for the MICE segment, which includes 3D holographic projection technology.
For more information, please watch this video: New NH service High Tech Made Easy. This post was written by Rufino Pérez Fernández, Chief Commercial Officer at NH Hotel Group (www.nh-hotels.com). NH Hotels exhibited at the Business Travel Show last week, which experienced a 15% increase in visitor numbers and will return to Olympia in London on 24-25 February 2016.